At EPC Network, we’re not just a digital marketing company; we’re a platform for career transformation and personal growth. Our people-first approach shapes our corporate culture, fostering a team of passionate, smart, and energetic individuals who strive to grow professionally in an international, fast-paced environment.
As a
Senior Email Marketing Manager you will be responsible for newsletter performance across engagement, retention, monetization, deliverability, and overall subscriber experience. This role combines strategic thinking, hands-on execution, experimentation, and operational ownership. Initially, you will manage 7–10 newsletters with the opportunity to scale beyond that and eventually build a team around the operation.
Key Responsibilities:- Own engagement and retention across multiple newsletters
- Optimize subject lines, CTAs, layouts, content structure, and send strategy
- Launch retention and re-engagement initiatives
- Monitor key engagement metrics and identify growth opportunities
- Own inbox placement, sender reputation, and domain health
- Manage SPF, DKIM, DMARC, warm-up, and list hygiene
- Investigate and resolve deliverability issues
- Support newsletter monetization and optimize sponsored content performance
- Track revenue per send and revenue per subscriber
- Manage publishing schedules and QA outgoing campaigns
- Build scalable workflows, SOPs, and quality standards
- Use AI tools to improve productivity, analysis, and content workflows
Requirements:- Strong experience managing multiple newsletters, email programs, or subscriber-based products
- Proven success improving engagement, retention, and newsletter growth
- Hands-on deliverability expertise, including sender reputation, authentication, inbox placement, and ISP-level monitoring
- Experience working with large subscriber databases and high-volume email programs
- Strong analytical mindset and comfort working with performance metrics
- Experience managing multiple projects simultaneously without sacrificing quality
- Strong ownership mentality and proactive approach to problem-solving
- English communication skills (B2+)
Nice to have:- Experience with Beehiiv, Substack, Ghost, or similar newsletter platforms
- Experience with affiliate marketing, sponsorships, or newsletter monetization
- Experience with cold email infrastructure
- Experience using AI tools in operational workflows
- Background in digital publishing, media, or content-led growth
